In a follow up investigation to Choughworld's original story of decreasing circulation rates of the MEN ( http://choughworld.blogspot.co.uk/2013/02/we-are-catching-up.html ) we have today obtained freely available figures for the last half yearly figures.
We had reported that the 'paid for' circulation had previously dropped from an average of 57,000 daily copies to a new low of 52,696. Today we unearth that even that new low has been beaten, it is now down to an average daily circulation of 49,919.
Whilst in 2010 the average total circulation ('paid for' and 'free') was over 90,000, by last December it had also dropped to a new low of only 74,702, a nearly 25% drop.
The full ABC report can be found at:
http://www.abc.org.uk/Search-Results/?type=all&SearchInput=manchester+evening+news&DisplayAll=
We therefore question, will the MEN be able to recover to it's heyday, or as more people read it for free on their website, is it in terminal decline?
Having never bought a copy in my life, for once I cannot be held responsible. it would however be sad if it closed because I would have nowhere to post my rants
ReplyDeleteWhats the digital footfall like now only the Facebook generation can comment?
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